In order to ensure that consumers are protected from any contamination in either fresh or processed meat, the EU created some of the world’s most stringent safety regulations applicable to meat and poultry production and some of the world's pioneering animal welfare rules.
This high level of consumer trust is strengthened by the introduction of the concept of full traceability that guarantees the tracking and tracing of any meat product through all stages of production, processing and distribution. Labels on EU meat do not just indicates where it comes from, but clearly state organic, Halal or other certifications. Whether it is the traditional, intense, and nutty Jamón Serrano (PGI) from Spain or Meso crne slavonske svinje from Croatia, European meats stand out as an exceptional choice for any meat enthusiast, elevating the flavour of many a dish.