Colours by Europe. Tastes of Excellence.
'Colours by Europe. Tastes of Excellence.' is a campaign in South Korea that invites you to enjoy and explore the European Union's rich heritage in food and beverages, based on a diverse array of soils, raw materials, production methods, cultures, and tastes. Discover safe and high quality European agri-food products from the 27 EU Member States, all produced under strict guidelines to ensure consumers' confidence.
Tastes of excellence rooted in…
Authentic products grown and produced in specific geographic areas
Strong safety and quality standards
Trusted regional ingredients
Sustainable, greener production
EU quality schemes and EU organic logo
Protected Designation of Origin (PDO)
Protected Geographical Indication (PGI)
European Organic logo
A wide range of product categories
Discover, enjoy and share the many tastes of safe, high-quality, authentic and sustainable EU agricultural food products. Cheese and dairy products, confectionary, olive oil, meat, fruit and vegetables, wines, beers and spirits...When blended together, these flavours create a colourful palette on your plate.
Two Exquisite Dishes by Chef Sungjoon Kwon, Crafted with Europe’s Ingredients
In this video, discover two special creations made with premium European ingredients, produced under the strict quality standards of the European Union. From the rich, hearty flavors of Irish Braised Chuck Rib & Pea Purée Risotto, to the refreshing balance of Olive Oil Pesto Pasta topped with Greek Yogurt — experience the perfect harmony of taste that only great ingredients can create. Check the recipes!