Press corner
Read more on latest updates, news, and media resources for our campaign.
In this section, you can find the campaign media package with useful resources.
Please contact our Press Office for any media-related enquiries or for further information on the campaign. To contact our Press Office, write to: morethanfood_UK@agripromotion.eu
European Union to showcase more than 50 speciality ingredients at IFE 2025
‘More Than Only Food & Drink’ campaign will be located at Stand 2732, International Pavillon 2, Excel London
In 2024, the European Union launched ‘More Than Only Food & Drink’, a communication campaign to encourage the import, use and sales of authentic EU agricultural food and beverage products in the UK.
The EU has launched a dedicated press kit and campaign website to amplify the key messages of its ‘More Than Only Food and Drink’ campaign.
In this section, you can also keep up to date on what is being said about the campaign in the media.
- Speciality Food Magazine: For the love of bread: why discerning shoppers are seeking better
- The Grocer: How the EU is pursuing quality through sustainable practices
- Food Manufacture: How the EU provides the assurance to satisfy consumer demands for sustainable products
- Restaurant: The EU - A region rich in diversity with quality and authenticity assured
- Speciality Food: Festive food and drink inspiration from the European Union (pages 14-15)
- Food Navigator Europe: How the EU is future-proofing food systems
- The Caterer: Festive menu inspiration from the European Union
- Dairy Reporter: How the EU cheese category is driving innovation with quality schemes
- Food manufacture: Sharing innovation for net zero again
- The Grocer: Why flavours from Europe offer a quality festive option
- Restaurant: EU cheese and charcuterie: top tips for serving the ultimate tasting board
- The Caterer: How the EU is catering to the hospitality industry's sustainability needs
- Foodbev Media: Breaking down the benefits of EU quality schemes
- Fresh Produce Journal: Discovering the EU's hidden gems
- Food Navigator Europe: How the EU can strengthen authenticity and transparency with ingredients
- The Caterer: Taking guests on a journey of discovery with Eastern European wines
- Restaurant: Helping your guests discover the classic wines of tomorrow