News and events

The More than Only Food & Drink campaign brought the exceptional diversity of European spirits to Edinburgh on 18 November 2025, partnering with The Spirits Business to deliver an engaging and insightful masterclass for the UK on-trade and hospitality sector. 

The More Than Only Food & Drink campaign successfully delivered a targeted B2B activation with Whole Foods Market UK, reinforcing the value of EU agri-food products among key decision-makers in one of the UK’s most influential natural and organic retailers. 

The More Than Only Food & Drink campaign brought the richness and diversity of European cheeses to The Caterer Cheese Workshop, held on 20 October 2025 at Stow in Manchester. 

The ‘More than Only Food & Drink’ campaign brought the best of Europe’s fresh fruit and vegetables to this year’s Speciality & Fine Food Fair, held on 9–10 September 2025 at Olympia London.